Small Business Tips

February 28, 2011

Small Business Internet Marketing: How to Successfully Promote Your Offers Online

Filed under: Small Business Tips — Tags: , , , , , , , — admin @ 9:04 pm

Small Business Internet Marketing: How to Successfully Promote Your Offers Online


Free Online Articles Directory




Why Submit Articles?
Top Authors
Top Articles
FAQ
ABAnswers

Publish Article

0 && $.browser.msie ) {
var ie_version = parseInt($.browser.version);
if(ie_version Login


Login via


Register
Hello
My Home
Sign Out

Email

Password


Remember me?
Lost Password?

Home Page > Business > Small Business > Small Business Internet Marketing: How to Successfully Promote Your Offers Online

Small Business Internet Marketing: How to Successfully Promote Your Offers Online

Edit Article |

Posted: Aug 10, 2010 |



]]>

Promoting a small business online can be a bit intimidating unless there is a detailed plan of action in place. A small business internet marketing plan gives you a blueprint to follow, so that you aren’t randomly trying a bunch of methods that won’t work for your particular business.

 

There may have been many times when you’ve scratched your head and wondered to yourself: How can I promote my business online without spending a fortune?

 

This is a good question to be asking yourself, because there have been countless small business owners who have been led to believe that they’ve got to spend thousands of dollars in order to have a successful online presence.

 

This just isn’t true.

 

It’s not the amount of money you spend to market your business online – it’s how effectively you can make your time and money work for you in bringing in new customers. You need to learn something about online marketing yourself, because turning all of your marketing efforts over to an SEO firm can cost you a pretty penny, without producing the return on investment you’re hoping to see.

 

Now, I don’t have anything against using SEO firms – many of them do a good job for their clients. But, because these are tough times, and you’re on a tight marketing budget, you need to be aware that there are things you can have done for cheap, or even do yourself, that does a great job of bringing eager people to your website who will check out your offers.

 

The main thing that every business wants online is lots of targeted traffic. The traditional way to attract buyers for many has been to use Pay Per Click (PPC) advertising. This is still a very quick and effective way to get new customers, however, it can also be quite costly.

 

Whether or not you have a PPC marketing strategy in place, you should still be aware of some other low-cost marketing methods that are proven winners for attracting interested customers.

 

Article Marketing

 

Just like you’re reading this article right now, you could have your own articles distributed all across the web, that promote your particular products and services. While it is slower to bring in traffic this way than with PPC, article marketing has been used for many years, by countless business professionals, to bring in a steady stream of highly interested website visitors.

 

The key to making this work for your business is to outsource the writing of articles to a high-quality article writing service. Please don’t go for the cheapest one you can find. Cheap services produce substandard articles which, in turn, need to be rewritten by someone who can make them readable (costing you more money to fix them).

 

Go ahead and invest in an article writing service that produces articles written in proper English, with good grammar and lots of style. All you have to do is tell the writer what content you wish your articles to have, and instruct them to use targeted keywords. You may also want a service to do the distribution for you as well.

 

Free Report

 

Offer your website visitors a free report about something that’s related to your type of business. Giving out free tips on how to do something works really well. For instance, you can offer a report on how to save money, or how to make someone’s life easier by doing xyz.

 

Again, if you don’t want to write the report yourself, you can outsource this task to someone else. To increase sign ups for your report, have an ebook cover designed to make it look more professional. This is a quick way to build up a mailing list of prospective customers.

 

Newsletter

 

A great free way to keep in constant contact with prospects and customers is to have an online newsletter. This is an easy to implement, but often overlooked, small business marketing tool. In order to make steady income from your online efforts, you need to build a trusting relationship with people who are interested in your business. You need to show them that you are also interested in having them as a customer.

 

Your newsletter can be filled with interesting news items, announcements, special deals and discounts just for subscribers, as well as, fun facts. I will tell you that one of the best small business newsletters I’ve ever read was one for a Mexican fast food restaurant in California – and they are very popular with their customers.

 

Each issue included updates on menu specials and coupons, as well as, interesting tidbits about the owners, employees, special events and even customers. It’s written in a breezy casual style that’s perfect for what they offer. This newsletter is really a blast to read.

 

So, focus on creating a newsletter that mirrors the tone and atmosphere of your business – and don’t be boring!

 

Retrieved from “http://www.articlesbase.com/small-business-articles/small-business-internet-marketing-how-to-successfully-promote-your-offers-online-3006660.html

(ArticlesBase SC #3006660)

Start increasing your traffic today just by submitting articles with us, click here to get started.
Liked this article? Click here to publish it on your website or blog, it’s free and easy!

Brenda Ballentine -
About the Author:

Attract targeted buyers to your offers like bees to honey using simple Facebook Ads.

Go here now: http://facebooksmallbusinessmarketing.blogspot.com

]]>

Questions and Answers

Ask our experts your Small Business related questions here…

Ask

200 Characters left

If a small business employer (say 4 employees) offers insurance are they required to offer family coverage also?
Which Online Project management Software is good for small business entrepreneurs?
How many small businesses are online ?

Rate this Article

1
2
3
4
5

vote(s)
0 vote(s)

Feedback
RSS
Print
Email
Re-Publish

Source:  http://www.articlesbase.com/small-business-articles/small-business-internet-marketing-how-to-successfully-promote-your-offers-online-3006660.html

Article Tags:
internet, marketing, small, business, buyers, tips, traffic, promote, promotion, solutions, strategy

Related Videos

Related Articles

Latest Small Business Articles
More from Brenda Ballentine


Small Business Solutions – Marketing Resources and Results

At the COSE 2008 Conference in Cleveland, Ohio, Chrisitne Brown talks to SBTV.com’s Alex Fees about Outsource Marketing and her company Marketing Resources Results, Inc.

(04:42)


Small Business Advice – Contests and Promotions

Contests can be a useful marketing tool to bring attention to your business, attract new customers, and increase sales. They can also be a way to step into legal trouble if you are not careful. Attorney Cliff Ennico discusses how to use them wisely. (03:28)


Small Business Solutions – John Moore

At the COSE 2008 Conference in Cleveland, Ohio Marketing Medic, John Moore of Brand Autopsy talks to SBTV.com’s Alex Fees about his great success marketing for companies like Starbucks and Whole Foods. (07:13)


Small Business Stories – Jack Thomason

At the COSE 2008 Conference in Cleveland, Ohio Jack Thomason talks to SBTV.com’s Alex Fees about co-owning several companies. One of which has had great success in the industry; Great Internet Dential Marketing.

(06:26)


Small Business Solutions – Hi-Q-Group

At the COSE 2008 Conference in Cleveland, Ohio Matthew Minarik talks to SBTV.com’s Alex Fees about his Marketing’s Business Development company; Hi-Q-group.

(04:17)

Internet Marketing for Small Business: 3 Great Ways to Attract Targeted Buyers

When attempting to promote your small business online, it can often seem like you’re a small fish in a huge pond. You know that there are lots of people who should know about you and your business, but reaching the people who would be most interested in your offers can seem a bit overwhelming, unless, you have an internet marketing strategy in place. Read more.

By:
Brenda Ballentinel

Business>
Small Businessl
Aug 10, 2010

7 Tips to Save Money on Marketing a Business

Here are some tips to help you save money on marketing your business without sacrificing quality or results. In fact, some of them are very affective to boost your business cost effectively and fast.

By:
Sevim Orl
Advertisingl
Feb 24, 2006
lViews: 493

Cost Effective Small Business Marketing Strategies and Tips – Part 5

In my last article on Cost Effective Marketing Strategies for small businesses I discussed how you can use Mass Media on a small budget very effectively. In this Part 5 article I will concentrate on Marketing Tactics, Customer Based Marketing and Important Marketing Elements.
GREAT MARKETING TACTICS
Free Consultations: Provide a free half hour or hour long consultation to prospects giving them advice and information. Follow up

By:
urbaniak hamsherl

Internet>
Internet Marketingl
Dec 26, 2010

How becoming a Top Affiliate Marketer

Even though affiliate marketing has been doing for decades, people still have a very really long time finding success with the wine. The following are a few tips that may help you better your affiliate marketing small business.

By:
kaylal
Internetl
Feb 17, 2011

Fastest Ways to Quickly Increase Traffic to Your Web Store: Tips By Professional Virtual Assistants

Amazon being a huge online platform, entrepreneurs always focuses on finding ways of how to sell their products, which is only half the battle to run a successful business. To grow your sales, you need to encourage visits from all popular sites. Developing a web presence online can increase your store traffic considerably, boost your sales, and grow your Amazon business. You can achieve this goal by creating useful content for your potential buyers in many places

By:
OBVA Incl

Business>
International Businessl
Jan 04, 2011

Chan Do Internet Success System Launch-Why I should buy Chan Do Internet Success System from you?

You could ask yourself, Why I should buy Chan Do Internet Success System from you? Let me explain to you why… There are lots of reason why you buy from me. Check it out my bonuses.

By:
Ali Engin Senyuval
Internetl
Sep 02, 2010

Professional Virtual Assistants Share 4 Best Tips To Make Your Online Store Customers A Long Term Buyer

Though Amazon is one of prospective online business platform for many top sellers, only very few retain their success. The success lies in focusing your efforts on identifying and satisfying your most profitable customers. Retain your success and achieve more profit by making your customers as long term buyers.

By:
OBVA Incl

Business>
International Businessl
Jan 04, 2011

Five Different Styles of Plastic Binding Covers

Binding your own documents can be a lot of fun, especially since you get to choose what kind of supplies you use. In addition to choosing the right binding elements (plastic combs, etc.), you get to select the covers for your work. There are papers ones available, but their plastic counterparts are also worth a look. Here are 5 different styles of plastic binding covers for you to consider.

By:
Jeff McRitchiel

Business>
Small Businessl
Feb 28, 2011

Ebooks with Resell Rights Is The Easiest Way To Earn Money

Resell Right is the most original and excellent money making opportunity available to the internet marketers. Many people are successfully making money by selling information products with Resell Rights. It is simple. Just buy other someone else’s products with resell rights, resell them and keep 100% of the profits for your own.

By:
Shibalik Sanyall

Business>
Small Businessl
Feb 28, 2011

MTG Single card trick secretes Revealed

MTG singles is a game played with decks of all kinds. We have the exclusive authority for learning magic tricks, card tricks, and street magic. Our ever expanding database of buy magic cards enables you to see what other magic players are bringing to the table .

By:
simth laral

Business>
Small Businessl
Feb 28, 2011

Choose the impeccable expertise of hvac contractors in mint hill

Heating and cooling arrangements are one of the important aspects while building or remodeling residential or commercial places.

By:
Avinash Rajl

Business>
Small Businessl
Feb 28, 2011

More Information About Commerce In The Global Scale

The business of exportation can at times be overwhelming. International commerce is extremely influenced by both seen and unseen factors. Continuous checking of the international commerce is a must for someone who is in the export business.

By:
Pro Mexicol

Business>
Small Businessl
Feb 28, 2011

Free Legal Advice of My Home Office Solution

My Home Office Solutions LLC presents a composite portfolio of your home and office solutions in the most competent manner at affordable rates.

By:
josephxpl

Business>
Small Businessl
Feb 28, 2011

How To Make Sure You Will Be Satisfied With Your Erotic Or Sensual Massage

When you are searching for someone to perform a sensual massage or erotic massage, you may wonder how to get an experience that is truly relaxing and fulfilling.

By:
Vikram kuamrl

Business>
Small Businessl
Feb 28, 2011

Reduce Stress with the Help of an Erotic or Sensual Massage Therapist

When life’s stresses get you down you may want to consider all of the benefits of sensual massage as a means of relaxation.

By:
Vikram kuamrl

Business>
Small Businessl
Feb 28, 2011

Which Books on Making Money from Home Works Best for Beginners?

Making money online is much easier when you have a guide that shows you exactly the steps you need to take, in order to produce consistent profits. Now, having said that, there are literally hundreds of books on making money from home that are filled with lots of fluff and useless information. Read more.

By:
Brenda Ballentinel

Business>
Home Businessl
Sep 03, 2010

Christmas Money Making Ideas that You Can Do at Home Easily

The Christmas holiday is right around the corner, and now is the time to think about ways to make money from home to make that extra cash you need. When it comes to Christmas money making ideas, you want to do something that doesn’t require a lot of experience, or start up money. Read more.

By:
Brenda Ballentinel

Business>
Home Businessl
Sep 03, 2010
lViews: 122

Ideas for Making Money Fast When You Don’t Have a Lot of Cash

When you need to raise money fast to pay bills, and those unexpected expenses that come up, the absolutely quickest way to get what you need is to borrow the money. If that’s not an option, and you’re finding it hard to get a part-time job right now, then you need some good ideas for making money fast. Read more.

By:
Brenda Ballentinel

Business>
Home Businessl
Sep 03, 2010

Google Home Income Reviews – Are You Getting the Real Story?

Like many people, you are looking for Google home income reviews because you saw an ad somewhere, or read about how this home income profit kit has made this local woman a boatload of cash – practically overnight. It supposedly solved all of her financial problems, and now she’s living the life of her dreams, right? Read more.

By:
Brenda Ballentinel

Business>
Home Businessl
Sep 03, 2010

Design Your Own T-Shirts and Sell Them to People Who Love What You Make

Everybody has a favorite t-shirt that they love wearing. Some people own many colorful t-shirts that feature all sorts of logos, designs and funny sayings. In fact, you can say just about anything on a t-shirt. This idea alone makes creating t-shirts to sell online, a great way to earn some serious money. Read more.

By:
Brenda Ballentinel

Business>
Home Businessl
Sep 03, 2010

What’s the Best Way to Make Money Online? Honest Review of Internet Opportunities

When you’re looking for honest ways to make money online, sometimes it can feel like a jungle out there. I mean, there are all sorts of offers that look great on the surface, but when you peel back the layers and open the curtain, they are no more than pure junk. Read more.

By:
Brenda Ballentinel

Business>
Home Businessl
Sep 03, 2010

Best Home Based Business Opportunities You Can Start Quickly

One of the most reliable ways to make extra money is to start providing a product or service out of the comfort of your home. Some of the best home based business opportunities are ones that can be started with very little money, but involve doing something that doesn’t require a whole lot of experience. Read more.

By:
Brenda Ballentinel

Business>
Home Businessl
Sep 02, 2010

3 Legitimate Home Based Business Opportunities You Can Do at Home

When looking for legitimate home based business opportunities, there are many things that you can do online, or offline, that don’t require you to have a degree, or to even have much experience. What you will need is a desire to perform a specific task, the time to learn how to do that task really well, and an absolute commitment to making money from it. Read more.

By:
Brenda Ballentinel

Business>
Home Businessl
Sep 02, 2010

Submit

Your Articles Here
It’s Free and easy

Sign Up Today


Author Navigation

My Home
Publish Article
View/Edit Articles
View/Edit Q&A
Edit your Account
Manage Authors
Statistics Page
Personal RSS Builder
My Home
Edit your Account
Update Profile
View/Edit Q&A
Publish Article
Author Box


Brenda Ballentine has 63 articles online

Contact Author

Subscribe to RSS

Print article

Send to friend

Re-Publish article

Articles Categories
All Categories

Advertising
Arts & Entertainment
Automotive
Beauty
Business
Careers
Computers
Education
Finance
Food and Beverage
Health
Hobbies
Home and Family
Home Improvement
Internet
Law
Marketing
News and Society
Relationships
Self Improvement
Shopping
Spirituality
Sports and Fitness
Technology
Travel
Writing

Business

Agriculture
Ask an Expert
Business Ideas
Business Opportunities
Corporate
Customer Service
Entrepreneurship
Ethics
Franchise
Fundraising
Home Business
Human Resources
Industrial
International Business
Leadership
Management
Negotiation
Networking
Non Profit Organizations
Online Business
Organizational
Outsourcing
Presentation
Project Management
Public Company
Public Relations
Sales
Six Sigma
Small Business
Strategic Planning
Team Building
Training

]]>

Need Help?
Contact Us
FAQ
Submit Articles
Editorial Guidelines
Blog

Site Links
Recent Articles
Top Authors
Top Articles
Find Articles
Site Map
Mobile Version

Webmasters
RSS Builder
RSS
Link to Us

Business Info
Advertising

Use of this web site constitutes acceptance of the Terms Of Use and Privacy Policy | User published content is licensed under a Creative Commons License.
Copyright © 2005-2011 Free Articles by ArticlesBase.com, All rights reserved.

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • NewsVine
  • Reddit
  • StumbleUpon
  • Google Bookmarks
  • Yahoo! Buzz
  • Twitter
  • Technorati
  • Live
  • LinkedIn
  • MySpace

No related posts.

Related posts brought to you by Yet Another Related Posts Plugin.

No Comments »

No comments yet.

RSS feed for comments on this post. TrackBack URL

Leave a comment

Security Code:

Powered by WordPress

Powered by Yahoo! Answers